"When There Is A Will" Series
Services Rendered: Graphic Design, Content Marketing, Copywriting
Year Created : 2021
Services Rendered : Content Marketing, Graphic Design, Copywriting
Client : Undisclosed
Client Chani focus was on estate planning and ensuring her clients received proper advice on end-of-life planning
Kanga Creative assisted her in creating a "When there is a will" series that explains the complexities of Wills and Probates. We added research on end-of-life planning as well as how an individual can continue to make a positive impact in an unfortunate event of a demise.
As there is a bit of stigma around death, we were faced with the challenge to create content that is factual and kind. We needed our client's brand voice to sound caring yet professional on such a sensitive and stigmatised topic.